COMPANY DESCRIPTION

Pollen + Grace is a UK-based company which produces nutritious, high quality vegan ready-to-eat meals.  The Company’s products are sold via the UK’s leading supermarket chains and online food retailers. The company sources its ingredients from local farms to ensure freshness and sustainability and uses recyclable packaging. 

P+G’s meals focus on wholesomeness and fulfilment and are directed at a broad spectrum of consumers ranging from committed vegans to meat-eaters who are seeking an alternative dietary experience.  The company sources its ingredients from local farms to ensure freshness and sustainability and uses packaging that is 70% recyclable.  The company is well-positioned to grow from its current embedded base of customers in the UK to serving a wider global target market in what is a high growth and highly thematic segment of the ready to eat meals market.    

TRANSACTION DESCRIPTION

Sourced, structured and participated in a Series B transaction which focuses on driving the company’s brand and marketing and new customer acquisition initiatives in order to meaningfully scale the current sales base.

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